It is easy to get distracted in business – any business. With so many different functions that a business owner has to deal with on a daily basis, planning your day is critical to success. Even within a direct sales business, planning what you need to do each day in terms of online marketing, social media and blogging can be overwhelming. Using a tool like an editorial calendar can help you become more efficient and plan your marketing strategy.
There is a free tool that you can use if you are on wordpress with your website. WordPress Editorial Calendar is a great one and I have used it for years. Here is an image of mine. It allows you to add a draft for a specific date and plan out your day/week/month. You can pre-schedule posts and at a glance see what is posting, on what day. You can leave yourself reminders to post to social media networks and any other message that you want. It is very helpful to have a quick visual to plan out your blog posts and other messages.
If you are feeling overwhelmed by blogging and other marketing efforts, create a plan and use it. A planning calendar like this editorial calendar is something you will want to add to your site or at the very least, to your main work calendar.