How Article Marketing Can Help Your Business

We have talked before about Article Marketing and how it is a great tool to use when it comes to adding traffic to your site. If you are not familiar with what it is, Article Marketing is simply writing articles and submitting them to article reprint directories on the web. If you have not tried it for your direct sales business, now is a great time to look into it.

As you know, having fresh content on your website and blog is so important when it comes to getting search engine traffic. Many website owners and bloggers visit article reprint directories on a daily basis, in search of articles to use on their sites. When you submit an article to a directory, you are allowing other website owners and bloggers permission to add your article to their site – for free. The site that uses your article will include an “about the author” box at the end of the article. That is the important information all about you, so include a bit of information about the product or service you offer and include links to your site.

When the website owner or blogger puts your article up on the web, all of their readers will see your biography information and the links to your website. Since many website owners search the directories for fresh content, your article could end up on hundreds of websites and quite possibly thousands of people could end up reading it! That is exciting to think about how many people could click on your link bringing you at all important traffic.

It is very easy to find these reprint directories on the web. Just do a search for “free reprint article directories” and many listings will pop up. Some are highly targeted and feature only articles health articles; or only articles about food; and other directories are more general. You can submit your article to more than one directory but I recommend having each one be unique so there is not unnecessary duplicate content out there. There are some software packages that will submit the articles for you if you have a lot to submit on a regular basis.

The topics you can choose to write about are limitless. What is the focus of your website? Be creative and think of why someone would want to visit your website and create an article about it. Someone who sells Tupperware for instance could easily write about food related items or take it a step further and write an article about the fact that the plastic containers are great for organizing toys, bathroom items or even nuts and bolts in the garage.

If you do not like to write, don’t worry. You can hire a ghostwriter that focuses on direct sales and online business to write your article for you. Once you discuss with the ghostwriter what you are looking for, they will write the article and send it back to you. Some ghostwriters may also include submit the article to reprint directories for you.

So, for some additional traffic and strong backlinks to your site look into article marketing and what it can do for your business. You may be pleasantly surprised at the outcome.

Use Article Marketing for Solid Business Growth

Copyright Chris Carroll and DirectSalesTalk. If you see this on any other site without my byline, please let me know.

When it comes to learning how to market yourself on the internet, things seem to come and go. First it was link farms, then it was forums. Article writing as a marketing method has been a round a long time and it is one that never seems to go away. In fact article marketing is one of the strongest methods of promoting yourself and your business on the internet.

The fact that it is a simple method of self advertising is one thing. But is also draws those that are interested in your articles to your website and introduces them to you and your business. The more you write and place articles out for distribution on article directories, the more exposure you are potentially going to get.

When someone picks up your article from a directory, uses of your article can be for print in newsletters, publications, on other websites and blogs as content and more. All of those articles contain your link to you and your business. This allows more exposure where you would not have been seen before.

Using article marketing in your direct sales and work at home business is a great tool for you too. People want to know how to use the product you sell. They want to learn more about the things that you know. Start slowly and develop your craft. You may find that you enjoy it and I know you will enjoy more dedicated traffic to your website or blog.

Copyright Chris Carroll 2011

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