Tips for Increasing Sales This Holiday Season

The Thanksgiving and Christmas holiday selling season is the biggest time for sales for most retailers and small businesses that sell giftable products. For those in the direct sales arena, it is a huge opportunity for you to be making big money! If you have not got your head in the game yet, what is holding you back? Get out there and sell!

We all have our normal sales that we tend to do on a regular basis. 3-4 parties a month XX amount of dollars in reorders. It is usually pretty stable for most people. Until the holidays come around! This is when you should be doing everything you can to increase your sales to new and current customers.
chritstmas gift on a tree
Here are some quick tips for increasing your sales this holiday season

* Have plenty of catalogs and business cards and hand them out to everyone! Get a call back number to call for the order.

* Call old customers you have not heard from in a while. Pitch them a special promotion for booking a show or buying product.

* Add on sales! Make sure you are asking everyone that is placing an order for an add on product. By adding on just 1 simple item that is related to their purchase can really increase your income.

* Do special bookings like basket parties, office parties, trunk shows, and any other creative ways your hostess can sell product for you.

* Offer baskets all ready to go. Guys hate to shop and these are perfect to target men. Offer several different price points and have them wrapped and ready.

* Do special offers on social media. If you have big followers on your Facebook or twitter sites, offer a special deal just for them.

* Hold online event parties on Facebook

* Set up at vendor shows and bring product to sell.

These are just a few that you can add to your sales offerings that will increase your sales. Be ready to sell at any given point and keep up the momentum through the holiday!

Business Cards Still Pack a Powerful Punch for Marketing Your Business

Copyright Chris Carroll and DirectSalesTalk. If you see this on any other site without my byline, please let me know.

Many people think that business cards are a thing of the past. They have been around for years and years and haven’t really changed that much. Many, and I may even go so far as to say, Most people with internet business don’t even have one.. do you?

But here is the drill. Business cards still pack a powerful punch when it comes to using them for marketing your business. If you have an online or and offline business, you need a business card. Why?

Here are a few things to think about regarding this little piece of precious cardstock.

* You are out running errands and run into an old friend who has lost your number and you really want to get back together with her… pull out your business card

* You meet a new friend at the college class that you are taking and want to meet for coffee later in the week… pull out your business card

* You have a friend that knows a friend that wants your products or want to learn more about your business… give her several of your business cards

* You are recommending a friend to another associate and want want the associate to know where the lead came from… give them your business card

* You have a business associate interested in networking with you… swap business cards

* You really want to grow your business both offline and online… have business cards

* When it is hard to describe all of the things you do in your business… have business cards to offer so people can checkout your site

* When you want to promote your business by growing your customer base… use business cards with discount codes on them

* You are at a professional marketing event…. you better have business cards

* You are out networking in your community… you better have business cards

Do any of these scenarios sound like something you have been involved in?

As you can see, these little pieces of paper happiness really carry a powerful impact for your business. You can use them to tell the world about you and your business, regardless if it is offline or online.

You think cards are boring? Spice them up! Get creative! I have seen business cards made in the shape of a circle, in bright colors, out of magnets, in a funky font, use glitter, use leopard print, printed vertically instead of horizontally… whatever you want to do to your business card the better.

Besides it needs to reflect you and your business. So if you want to make an impact, get some business cards and market the heck out of your business!


Copyright Chris Carroll 2011

Unique Business Cards

I have a post over on my other business blog about business cards.  I think it would be a great read for you crafters as we all need to find ways to increase our uniqueness and be able to stand out from others. Business cards are a great tool and to drive traffic to your site and to have your customers remember you in a special way. Show them something different than the average card.

You can read the tips article Unique Business Cards here.  Enjoy and let me know what your thoughts are… I think it will be a great thought process for your creative juices.