Tips for Using Networking Events to Grow Your Direct Sales Business

Networking is such a hot topic and even though you think this is something that is relatively new, I first wrote about networking events on this blog over 7 yrs ago! While I thought a refresher post would be helpful, the bottom line is that some things are still the same when it comes to networking for your direct sales or small business.
Today, there are plenty of different methods of networking that it can easily become overwhelming to you. But using local networking methods and events will help you grow your direct sales business.

Here are a few things to look for when starting the networking process for your business:

• One of the first things you want to do is find and event that is convenient and at a time that you can continue to participate on a regular basis.

• Look for a networking group that has a topic or theme that fits in with the niche you want to promote. Going too far out of your niche may be a stretch and then you will not get the response that you are looking for.

• You can look at local chamber meeting. These are great for getting to know your local independent business owners as well as a great avenue for getting your name out in your community. Local businesses love to support each other.

• There are also local groups that meet on a huge range of topics. Whether you are looking for business groups, reading groups, religious groups, mommy type groups, social media groups or whatever your desire, you can find that through the system. There are a lot of groups that are super active and offer little to no cost.

• Also available are the BNI meeting groups. These are awesome for true networking and lead passage. You will meet a large array of local businesses that join the group for a year or more at a time. The cost of this group is a bit higher and you need to commit to attendance policies. The rewards of this type of group can be beneficial. You can visit as a guest a few times before committing.

Tips for Using Networking Events

When participating in your group, make sure to always bring your business cards. Make it a point to take some time to really talk and get to know people. Networking is about helping someone else solve their immediate problem or need. It is not about trying to get as many people as possible to listen to your 30 second elevator speech, although you do need to have one.

When you are chatting with a business member, ask them important questions about them. Learn what their business is and does. Ask about their likes and dislikes in their business or issues they may be having. Try and get to know something interesting about them. After you move on to another person, make a few notes on their business card about what you talked about so that you can remember. The following day, drop them a note about how much you enjoyed meeting them and, “Hey, here might be a solution something we chatted about” or an article you may like pertaining to their business, etc. If you really hit it off, ask them to coffee or something.

Use these tips to help you work your networking events successfully. Don’t try and run through a room and meet everyone. Don’t try and pass your business cards out to everyone. Make each connection special so they remember you and you remember them. Each one of those connections is very valuable. You may need them some day and having a great local contact is worth its price in gold so use them wisely to grow your direct sales business.

Article Marketing and Your Direct Sales Business – WAHM-Articles BlogTour

I have been invited by Wahm Articles to participate in a blog tour of several sites through the month of December. We are all going to be talking about article marketing and how it would help you in your business. Since I am in the direct sales business, well, what a better topic for me than that. Enjoy the Tour!

Article marketing can be a huge help in your direct sales business should you decide to embrace it. I know there are those of you out there asking, “why should I use it when I only sell lipsticks and lotions”?

Here is my why. Article marketing is a powerful tool in driving traffic to your website. The more people you can get to your site, the better the chances of making a connection with folks which leads to making sales, as well as recruiting people. You also have the opportunity to invite people to get on your list which will enable you to direct information to them as well. Another opportunity to make a sale and a connection.

Making connections is huge in any online business. Especially a direct sales business. We do not have the luxury of being a big box retailer. We have to forge our own way in the big, bad world of the web. Using articles that are written and directed at your niche, will bring those people that are interested in you, in what you have to say and ultimately in your products, right to your front door by using a well written article and resource box.

When you are a small fish in a big company and even one of many in your home town, making a difference and using different methods can only bring you more. Remember each resource box out there is an incoming link to your site. The more there are that are quality, the better it is for your site and your rankings. This means more traffic for your site.

So embrace article marketing in your direct sales business. There are hundreds of topics you can write about that you know. Start today and start seeing results sooner than you expect!

Chris, thanks again for allowing WAHM-Articles to stop and visit your blog. We hope this post will help your readers get started with article marketing. We just came from Amy’s blog, so make sure you Click Here to read how we helped her readers. Also, make sure you click here to visit Corrie’s blog on Tuesday to see how we’re going to help her readers with article marketing.

Committing to Your Business

When we first start our Direct Sales business, we have made a commitment to that company by writing the check and ordering the starter kit. While signing on the dotted line of the agreement is a commitment to that company, it is a commitment to you and your business?

Have you committed to any of the following things lately?
• Doing the best we can to build our business
• Treating our customers with integrity and kindness
• Being helpful and caring to our customer
• Spending at least 15-20 hours per week dedicated to growing our business
• Talking to at least 5 people a day about our business
• Doing whatever it takes to earn the amount of money needed to pay our bills, feed the bank account or save for that trip

Why not take some time today and configure a commitment form for yourself and your business. Sign it and post it on your bulletin board. Seeing that each day you will know that you have cemented your career goal and revitalized your business. How inspiring can that be?