If you are great at crafting but only so-so at the sales portion of your business, you can get help. I am a sales professional and have a website dedicated to sales and direct selling in particular. Sales of crafts is a direct sales business to me. Plus as a small business owner, there is a lot of information that you may need to know!
Stop by my Direct Sales blog called DirectSalesTalk and check out the hundreds of articles there to help you grow and define your business. I know there is information there to help your business.