Direct Sales Booking Tips

Copyright Chris Carroll and DirectSalesTalk. If you see this on any other site without my byline, please let me know.

One of the most important factors when working with a Party Plan in your direct sales business is getting the booking. Without having a booking or a hostess to hold the party for you, it can restrict your ability to grow your business. Here are a few tips to help you incentify your next hostess into holding a party for you.

~ Book a show off of a show ~
If you are already holding a show, make sure that you coach your hostess to have a friend or guest hold a show for you. Offering a discount or additional gift for each booking will certainly pay off for you and your hostess too.

~ Offer Immediate Booking Gifts~
Carry around a supply of small booking gifts with you every where you go, including to each party that you demonstrate. Offer an inexpensive booking gift to each guest who says “YES” to booking a party from you on the spot! When they receive a gift immediately, they are less likely to cancel the party at a future time.

~ Invest In Hostess Only Demonstration Products~
You should purchase several hostess only booking gifts to show at your home parties as people are more apt to book parties from you if they can see or touch the booking gifts in-person as compared to only viewing them in a catalog. These products are usually a business tax-deduction for you so make sure you keep receipts and document these type of purchases.

Try these tips out when looking for hostesses for your next home show or party. Developing your bookings will help you have a long and heathly party business. Have fun!

Copyright Chris Carroll 2011

Controlling Expenses

Expenses are such an important aspect of our business. If you are not careful, you could be spending way more than you make. When we work at home, sometimes it is easy to justify that extra few items we buy for ourselves or the extra gifts that we give out to the hostess or the customer. Discounts can really bite us in a big way.

Tracking your expenses is critical to your bottom line just like any other business. You have to look at everything and see how you can make good desicions about your spending. For instance, if you can get a break on your catalogs buy purchasing in bulk, maybe that is a better way to go.

Every expense is taking away from your profit. If you feel inclined to give someone free shipping because you want the sale, guess what? You paid for that. You better really like her or know that she is a really good customer.

Direct Sellers often feel like they have to compete with the next partier and in order to secure a booking may over do it on gifts or discounts. I have talked about the hostess gift issues before on this post Free or Discount. Remembering that everything comes out of your pocket may help to watch your bottom line. You might as well be writing the customer a check instead of the other way around.

If you don’t have a system in yet, start one today and get control of your income!