Copyright Chris Carroll and DirectSalesTalk. If you see this on any other site without my byline, please let me know.
If you are a recruiter for your direct sales company or mlm business, we need to talk about recruiting and consistency.
Lets take a look at a successful direct sales business. One that is growing and thriving. You see them on the sales volume charts every month or on the recruiting charts when the newsletters come out and to be honest, it ticks you off! Lets be honest here…
What is the difference between what you are doing and what that team is doing?
Can you honestly say that you are recruiting all the time?
Do you teach your team to recruit all of the time?
Do you follow through with leads and contacts? Does your Team?
When some one is asked to join your business and they are not ready for it, the topic is usually dropped. Maybe someone saw your ad on the net and contacted you, but never followed through with joining.
Here is a secret.. well not really, ok common sense…
Know this. Not everyone is right for your opportunity at the time they talk to you or see your ad. But when they are ready, if they don’t hear from you or see your ads on the net any more, then chances are they will be signing with someone else.
You must be consistent with your advertising/contact so that when people are ready to join, they will know where to look to find your business info. By placing ads here and there or talking to people here and there, you are not going to get the type of recruiting numbers as the bigger teams.
Get a plan into place and stick by your plan. If you are doing newspaper ads, stick with it for 3 months minimum. Direct mailings.. plan out 6 months of mailing. You have heard before, I’m sure, that it take 6-9 touches before someone will buy an item. The same can be true with advertising your business and speaking with others.
Follow up! I requested some info a few weeks ago on some businesses and while I did get quick responses to the initial info request, not one of the people I was in contact with followed up to see what my interest level was. hmmmmm Do you think I would join those teams? Would you?
Copyright Chris Carroll 2011